Being the face of your company is an unexpected, exciting and sometimes frightening aspect of entrepreneurship. For some, nothing throws them out of their element quite like public speaking, or being with a group of new people. But before you freeze up, keep these steps in mind.
1. Know your story. Have an answer ready in your back pocket to explain what you do, how you got started and why it’s important to you.
2. Be curious. You’ll find that asking questions will help take the pressure off. By inquiring about what others are excited about, you could learn something new, or find that you’re in a position to help them.
3. Be an active listener. Conversation is about give and take. Make sure you aren’t just hearing others but really listening to what they are saying. Also don’t forget to laugh, nod and make eye contact when they are speaking.